Tag: Content Marketing
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How to Build a Brand Community
This may well be the most important question any business owner or employee can ask themselves… and there’s an answer. It requires patience and persistence, but it will increase your brand awareness and expand your community. Drum roll please, da da da da da…. it’s communication! tIME FOR A LITTLE STORY Picture yourself going to…
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Creating Content for the Future
Why bother creating content when there’s so much out there? A lot of small and medium sized businesses have the same problem – the focus, quite rightly, is sales and customer service. The initial need of keeping the doors open takes priority. The grind becomes a type of obsession with owners, hoping that hard work…
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All Brands Need to Create Content
That feeling of trying to get so much done in a day or week can be overwhelming… especially when you need to add to the pile. Most of the time, it’s about not having the time. Creating content that increases brand awareness is so important to help that brand succeed. It made me think, I…
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Consumers Can’t Like What They Can’t See!
There’s only one thing you really need to know when you start your content journey, a consumer can’t like what they can’t see. If the whole process of content creation and sharing feels like a minefield, then simplify and remember – consumer engagement occurs through consistency. Content doesn’t have to be this daunting task, where…
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Finding Your Brand’s MVPs
Do you have the patience to find your brands MVPs – plural of course, because talent is everywhere, you just need to understand where to look and how to champion it.