Tag: brand strategy
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The 4 Day Work Week
Would the 4 day work week ever be considered if a global pandemic didn’t force the entire world indoors? Murmurings of such an endeavour were left to employee coffee-stations or workplace functions. Now, as 2023 comes to an end, the latest figures show businesses in 18 countries have already trialed the 4-day work week; and…
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How to Build a Brand Community
This may well be the most important question any business owner or employee can ask themselves… and there’s an answer. It requires patience and persistence, but it will increase your brand awareness and expand your community. Drum roll please, da da da da da…. it’s communication! tIME FOR A LITTLE STORY Picture yourself going to…